Absolute Radio’s Alan Lake was fired from his job as a radio presenter after apparently making repeated references to the e-cigarette and how he was trying to stop smoking with it.
Ofcom said it was in breach of the broadcasting code due to the frequency at which he mentioned the e-cigarette.
I wonder what is the maximum number of times you are allowed to mention a product on radio. 10? 13?
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I sure hope scientists will do some research on the healthiness of ecigarettes…